Franchise Profile
Liquid Capital Required: $100,000
Business Type: Franchise
Units Sold: 45
Training & Support: Yes
D1 TRAINING: A different type of Gym Franchise
D1 FRANCHISE DELIVERS TRAINING USUALLY RESERVED FOR DIVISION 1 ATHLETES
Step into a D1 training facility and you’ll immediately recognize that we’re not your average big-box membership gym. Unlike those gyms, which charge small membership fees and provide little in the way of service or support, D1 assembles teams of highly qualified trainers, fitness experts, and support personnel to provide our clients with a balance of cardio workout and strength training typically reserved for elite athletes at Division 1 schools. In fact, many of our staff and owners were elite athletes at D1 schools. After all, it takes the best to train the best — and that’s exactly what we’re doing at D1 Training.
AVOID THE TRAP OF VOLUME-BASED FITNESS CENTERS WITH A D1 FRANCHISE
Success in a big-box gym chain, where a $10 membership fee gets clients access to equipment and provides little else, requires volume and lots of it. Hundreds of new clients sign up every month at box gym fitness franchises because hundreds simply quit paying their dues.
That’s not the case with D1 Training franchise, where average membership rosters run between 200 and 300 clients. Because our model is built on small-group personal training classes and an athletic-focused philosophy, our fitness facilities are able to focus on providing the best fitness and training programs on the market. We avoid the trap of wasting needless hours trying to pull hundreds of new members through the door at the first of the month, only to waste more hours at the end of the month on an endless string of collections and reminder calls.
Our clients love the services, the facilities and the hands-on experience they receive at D1 Training, which is why they’re willing to pay more for their membership dues, commit to a long-term program and follow through with their fitness regimens.